2023 Sustainability Update

Each year we pledge to become more sustainable in our practises and processes than ever before, and 2023 was no exception. Here are some of our highlights and an update on where we are on our promises from last year

We’ve removed 300 kg of virgin plastics from our production process

For the first time, we’re producing more products from recycled materials than virgin plastics: 1588 kg of recycled materials, 1522 kg of virgin plastics. 

100% of bibs and tights made in 2023 use recycled face fabric and bio-foam for the chamois.


87% of our manufacturing process takes place within the EU

We now have local manufacturers in: Milan (Italy), Vescovato (Italy), Praha (Czech Republic), Kaunas (Lithuania), Várzea (Portugal), Timișoara (Romania), Bolzano (Italy), Hägersten (Sweden), Svit (Slovakia), Riese Pio X (Italy), Kaunas (Lithuania), Puchov (Slovakia), Bratislava (Slovakia), Partizanske (Slovakia), Villa Bartolomea (Italy), Carvalhosa (Portugal), Drietoma (Slovakia), Sovizzo (Italy), Crocetta del Montello (Italy), Spišské Bystré (Slovakia), Oegstgeest (Netherlands), Montopoli Valdarno (Italy), Heerlen (Netherlands), Michalovce (Slovakia)


We’ve used 8275 km of 100% merino yarn

That’s enough to scale Mount Everest almost 930 times… 

We also made 800 Patchwork jerseys by saving fabric waste from landfills and recycled 20 kg of old garments via our community hub in Bratislava.

We’re working with more Bluesign and Higg Certified factories than ever before

59.61% of our factories are either Bluesign or Higg certified, and we’re actively looking to grow that number in 2024.


We’ve minimized our packaging and labelling, and now it’s 100% recycled or compostable

– 7500 hangtags from 265 kg of recycled paper

– 1450 envelopes from 80 kg of recycled paper

– 6500 fully compostable bags


Custom goes fully recyclable

We updated our custom program to include only recycled materials. Now there are 1283 riders in the world, repping their clubs, teams or riding groups more sustainably.

We’re working hard to remove non-PWC-free DWR from our weatherproof products.

19 of our 25 products with DWR treatment now feature PWC free DWR C0. We’re working on the rest.


Almost all of our content was produced locally (locally to someone, not just to us!)

We only travelled by plane for two shoots this year, and the rest was either done locally to us in Central Europe, or to the 3 talented content teams we provided products to. 


In 2024 we will:

– Use exclusively recycled zippers across all products

– Not place any orders for trims using virgin plastics

– Expand our Garment Recycling Program through our retailers

– Continue to be transparent about our processes by updating our traceability guide